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显示标签为“promoting”的博文。显示所有博文

2011年7月1日星期五

7 Steps to promoting your RSS feeds on your site

7 Steps to promoting your RSS feeds on your site
Copyright 2005 ROK Hrastnik

RSS is 100% of your content delivered, but It?s not good, if no one subscribes to your feeds. So your first agenda to plan and create your feeds to your visitors they are promoting. The only problem is that most Internet users know still Don?t what is RSS, so that you your work cut out for. But with the following you have Shouldn?t system problems. Actually you should reach the implementation of this system out there better results than most publishers. 1. How RSS FEEDS are typically HERAUFGESTUFT RSS feeds are generally with the orange XML or RSS buttons promoted, and often also with buttons that enable visitors directly to the feed using your RSS reader subscribe to. Usually the visitor sees when clicking on the RSS button, only many confusing XML code. You must in fact copy & paste the link to their RSS reader. But as most know what RSS is still Don?t this approach will only waste potential subscribers. To achieve success, the You?ll have a different approach. [A] create a RSS presentation page where you explain:
-What is RSS - how the visitors benefit from with RSS - where you can a free RSS aggregator (recommend even!) - how they can install it (step-by-step instructions included) - how they can subscribe to your RSS feeds-, why they should own RSS feed Subscribe to then, on this same, include links to all your RSS feeds. In addition to the standard orange RSS button also include direct links for subscriptions of MyYahoo! (here it http://my.yahoo.com/s/button.html) and other relevant services, such as Bloglines (http://www.bloglines.com). There are about 5 RSS reader that covers these buttons. [B] now you promote this RSS presentation page as much as you can with all your available channels. 2. Location and CONTENT It?s all about location, such as with the subscription box for your e-zine. When they see it, Don?t to subscribe Won?t. And if you Don?t it enough to check it out, They?ll only motivate ignore. [A] promote your RSS feeds directly in your e-zine subscription box, and always ?above the Fold?. Promote your RSS presentation page (tell your visitors That?s, where can they subscribe to your feeds) on the most famous places of your site. You promote each of them subject of [B] If You?re preferred publication more than a RSS feed, but rather focused on a few, in addition to their topics. For example, when You?re publish RSS-feed on E-mail marketing, promote the one RSS feed at the top of the topic home page, and in any E-mail marketing articles that you publish. These links should actually directly link to the feed subscriptions. [Use of this service for all the important readers with only a simple button cover: http://www.methodize.org/quicksub/ C] promote your RSS in all your E-mail messages and e-zine issues feeds. [D] with regard to the content Don?t only ?Subscribe say get messages from my Site?, but rather prepare compelling copy to your visitors specifically to show why they need to subscribe to your content in the first place and why they subscribe should be especially on your RSS feeds. 3. Enable automatic detection

Some Internet browsers such as Firefox, make it easy for their users to subscribe to RSS feeds. The user of the browser if he wants to, Subscribe to the feeds, the browser on the site, will take on which the user currently is in demand.

Yes, this is still more powerful than your E-mail subscription form, because the browser into a kind of ?pushes? of the user with your RSS-feed subscriptions. But this to do with the browser, you need to help it to find your RSS feed. Only include the following piece of HTML code into theSection to set your Web pages and You?ll: there are too many more techniques and options available from ?direct Subscribe? links actually with opt-in forms, but these 7 steps should get you started in no time and you get help one achieve better visitors to RSS subscriber conversion rate as the large majority of the Web pages are today.

About the author:
ROK Hrastnik is the author of ?Unleash the marketing & publishing power of RSS?, as the best and most comprehensive guide on marketing with RSS RSS industry leaders, experts, developers and top marketers celebrated. You will find everything, what you know about RSS and how to use it, to your content delivered, win again provide your customers, more sales and boost search engine rankings http://rss.marketingstudies.net/index.html must


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2011年6月28日星期二

Steps to create from & promoting RSS feeds

Publish RSS or really simple syndication as it is commonly known, is a technology, that allows the webmaster to easily distribute and syndicated content on the Internet. It seems like all Internet companies have RSS feeds now available; at least your competitors do. You have finally made the decision you have to have one. Where you start?Steps to create an RSS feed

(1) Build a feed

There are a number of desktop and Web applications, which make easy feed creation. I would someone create a feed using one of stimulate. Though not overly complicated, hand coding can be a bit confusing and time consuming an RSS feed. Most desktop software applications for building a feed are the wizard and contact-sensitive help, simplifying the process of creating a feed. After some simple steps in a wizard generally produces an RSS feed in just a few minutes.

Publishers control what information in the RSS feed is syndicated finally there is the Publisher decision, teaser copy or full articles. Look at, what you are trying to achieve, and who is your target audience when creating the Feeds.Software create a feed - http://www.feedforall.com
Tutorial for manually create XML - http://www.make-rss-feeds.com2 feed.) Transfer of the feed on your serveronce you have created an RSS feed, you need to transfer the feed to your server. Can do this using a standard FTP client (if it is integrated in the feed generation software). Feeds are generally in the domain root directory like this: http://www.mydomain.com/nameoffeed.xml, but as long as you know, where it is it doesn't really matter.3) Display the feed on your site by using a graphic of some sort to the, to signal that an RSS feed with content that is available in connection with the site include a colorful graphic on the Web site visitors. It is a standard of most Web sites, RSS-feeds available use colorful graphics such as flags indicators which RSS-feeds are available for specific content become. The flags were initially bright orange rectangles but as the popularity has grown, webmasters have bent the rules a little. Comment page has made available a free online RSS graphic tool, which allows users to quickly customize buttons by choosing the text on the button and the color scheme of the button. As soon as the color and text is entered, a custom graphic is created immediately. Webmasters can easily style the RSS button next to a website theme. Graphic experience is not required. Simply select Personalize alternative colors and insert text RSS feed graphics. The RSS graphics tool can be used by you on the following URL-http://www.feedforall.com/public/rss-graphic-tool.htm or choose finished graphics FOM: http://www.rss-specifications.com/rss-graphics.htm. 4.) Include information in the HTML of the Web page so RSS readers auto-detect your feedafter publishing an RSS feed, it is important, so visitors know that the feed is available. Aggregators automatically detects RSS on a website when you add a small piece of code in the header field of an HTML page. Have to replace http://www.yourdomain.com/rss.xml with the URL for the RSS feed. 5.) The feed display content on a sitecontent on a RSS feed can be added the visitors an alternative way to view the contents of any Web site. The information can also search to increase engine interest. View the feed as HTML can be achieved. That provide fresh content on a regular basis to encourage site visitors back.

View tutorial for feeds - http://www.small-business-software.net/display-rss.htm

6) Submit feed RSS directories and search enginessuch as a rapidly growing number of content sources, new and old, migrate or add RSS as important distribution channel and how more people keep informed RSS newsreaders and aggregators, to use, maintain high exposure and visibility gradually moved from full attention major search engines and content optimization techniques, to increasing awareness of RSS feed directories and search tools.
To increase the exposure of an RSS feed it is to submit to RSS search engines and directories. This can be done manually. So, how you would submit the URL of a Web site or Web page, a search engine you need to submit link from the actual feed located on your website to the RSS directories. There is a great list of RSS directories at http://www.rss-specifications.com/rss-submission.htm. If you want to automate the submission process try RSS send to: http://www.dummysoftware.com/rsssubmit.html. A version is available.
About the author:
Sharon Housley manages marketing for FeedForAll-http://www.feedforall.com-Software to create, edit, publish RSS feeds and podcasts. In addition, Sharon marketing for annotation page http://www.notepage.net maintained a wireless text messaging software company.

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